Marketplace Launch Strategy

Grow on every
marketplace that matters.

Sellevate builds and manages your presence on Amazon, Etsy, and eBay — from initial catalogue setup through to sustained ranking systems and paid placement strategies that compound over time.

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What We Do

Our marketplace growth services.

Amazon Management

End-to-end Amazon management — listings, A+ content, PPC, brand registry, and FBA inventory. We've built category leaders on Amazon AU from zero.

Etsy Growth

Listing optimisation with keyword-rich titles and tags, Etsy Ads management, review strategy, and ranking systems for handmade and niche product categories.

eBay Optimisation

eBay listing strategy, promoted listings management, and pricing strategy for Australian sellers across collectibles, retail, and wholesale categories.

Multi-Marketplace Strategy

We build a coordinated strategy across all your channels — preventing cannibalisation, maximising coverage, and making your multi-channel presence compound.

Catalogue Setup

Complete catalogue builds from scratch — keyword research, copywriting, image guidance, and category strategy for every product you sell.

Paid Placement

Sponsored listings and ads managed across each platform — Sponsored Products on Amazon, Etsy Ads, eBay Promoted Listings — optimised for visibility and ROAS.

Deliverables

What's included in
every engagement.

Marketplace audit & strategy
Listing creation & optimisation
Keyword research (per platform)
Paid placement management
Review strategy
Account setup & configuration
Cross-platform reporting
Monthly optimisation reviews
Amazon AUAmazon USEtsyeBayCatchPromoted ListingsFBAEtsy Ads

FAQ

Common questions.

Which marketplaces do you manage?
We manage Amazon AU, Amazon US, Amazon UK, Etsy, and eBay Australia. We can also advise on Catch, MyDeal, and other Australian marketplaces. Each platform requires a different strategy — we build the right one for your category and margin structure.
Should I sell on Amazon, Etsy, or eBay?
The right marketplace depends on your product category, price point, and brand positioning. Amazon suits products with broad search demand and competitive pricing. Etsy suits handmade, vintage, and craft-adjacent products. eBay suits collectibles, second-hand goods, and certain commodity categories. We advise on the right channel mix for your specific situation.
Can you launch a new product on Etsy from scratch?
Yes. We handle full Etsy shop setup, listing creation with keyword-optimised titles and tags, photography guidance, review strategy, and Etsy Ads management to build initial sales velocity.
How is marketplace growth different from DTC ecommerce?
Marketplaces have their own algorithms, ranking factors, and advertising systems distinct from Shopify or your own website. They require specialist knowledge of each platform's A9 (Amazon), search ranking (Etsy), or Cassini (eBay) algorithms to grow systematically.

Get Started

Ready to grow on every
marketplace that matters?

Book a free marketplace audit. We'll assess your current catalogue and return a prioritised launch and growth plan.

Book Free Audit
Book Free Audit