Supplement marketing that respects the rules.
Marketing for Australian supplement and wellness brands. Subscription economics, genuine repeat demand, and TGA advertising rules that most agencies discover only after an ad account gets restricted.
TuffGear
SoftSafe
MyTechFix
Ghazali Fragrances
Spike Denim
Izyan HomeWhat’s included
Why supplement brands stall
Agencies write claims that regulation doesn’t allow, then act surprised when the account is restricted. Compliant-by-default is faster in the long run.
Supplement acquisition often looks unprofitable on order one and excellent by order three. Optimising to first-order ROAS turns off your best campaigns.
A discount toggle isn’t a subscription strategy. Onboarding, timing and pause options decide whether it retains.
People buy supplements after researching. Brands with no educational content compete on price alone, which is a race nobody wins.
The numbers behind the studio
Hear it from a client
“The results spoke for themselves. We tripled our online revenue in months.”
Frequently asked questions
Can you guarantee our ads won’t be rejected?
No one honestly can, platform enforcement is inconsistent. What we can do is write within TGA advertising requirements and platform policy from the start, which dramatically reduces rejections and restrictions.
Do you handle TGA compliance?
We write marketing to those constraints and flag anything risky, but we’re not your regulatory adviser. For listed or registered products, your compliance specialist should review the claims, we’ll work to their guidance.
How important is subscription?
Usually decisive. Supplements are consumed and replaced, so subscription converts a marketing cost into an annuity. Brands that get it right can afford acquisition costs their competitors can’t.
What’s a realistic payback period?
Depends on your margin and repeat rate. Many supplement brands run at or near break-even on the first order and profit from order two onward, which is why measuring by cohort matters more than by campaign.
Ready to make this channel pay?
Free growth audit, about 30 minutes. We look at what’s running now, what it’s costing you and where the next dollar of revenue is. You keep the findings either way.